Reddit Pixel
Reddit Pixel helps you track conversions and build audiences for your Reddit advertising campaigns.
Use useScriptRedditPixel() to load Reddit Pixel and access its rdt API.
Nuxt Config Setup
Add this to your nuxt.config.ts to load Reddit Pixel globally. Alternatively you can use the useScriptRedditPixel composable for more control.
export default defineNuxtConfig({
scripts: {
registry: {
redditPixel: {
id: 't2_abc123defg',
trigger: 'onNuxtReady',
}
}
}
})This config automatically enables first-party mode (bundle + proxy). See below to customise.
useScriptRedditPixel()
The useScriptRedditPixel composable lets you have fine-grain control over when and how Reddit Pixel is loaded on your site.
const { proxy } = useScriptRedditPixel()
proxy.rdt('track', 'Purchase', { value: 1, currency: 'USD' })Please follow the Registry Scripts guide to learn more about advanced usage.
First-Party Mode: Privacy Focused Proxy
No extra config needed. The script is bundled from your domain (faster loads, no extra DNS lookup) and runtime requests are reverse-proxied through your server with automatic anonymisation (user IPs stay hidden from Reddit Pixel, works with ad blockers). Learn more.
export default defineNuxtConfig({
scripts: {
// ✅ First-party mode: bundled + proxied
registry: {
redditPixel: {
id: 't2_abc123defg',
trigger: 'onNuxtReady',
},
},
},
})Example
Using Reddit Pixel in a component with the proxy to send events .
<script setup lang="ts">
const { proxy } = useScriptRedditPixel()
// noop in development, ssr
// just works in production, client
function handleAction() {
proxy.rdt('track', 'Purchase', { value: 1, currency: 'USD' })
}
</script>
<template>
<div>
<button @click="handleAction">
Send Event
</button>
</div>
</template>Initial page visit
The client initializer queues rdt('track', 'PageVisit') once after it queues init. It does not send another page visit on Nuxt route changes. Add your own route tracking if each client-side navigation should count as a PageVisit.
idstring required Your Reddit Pixel advertiser ID.